Jeremy spent eight years working as a strategic planner for advertising agency Abbott Mead Vickers BBDO before setting up his own company, Headtime, in 1996. He has been working as a core member of the Knowledge Agency team since its formation in 1998.

His areas of expertise are brand and advertising strategy, qualitative research, brainstorming, teambuilding, and new product development. He is a First-Class Honours graduate in Music and Psychology, and a Member of the Market Research Society.

Jeremy is married with three children. He is passionate about music and plays classical, acoustic and electric guitar.